Gilles Vandenoostende

Hi, I'm Gilles Vandenoostende - designer, illustrator and digital busybody with a love of language, based in Ghent, Belgium.

Archive for the ‘Awards’ Category

(dutch) Artikel in de Gentenaar

Artikel in de Gentenaar 7/11/2009

Artikel in de Gentenaar 7/11/2009

Dit weekend stond het volgende artikel in de Gentenaar, ook nog te lezen online op de sites van het Nieuwsblad en de Standaard (members only).

Terwijl het een zeer mooi geschreven (en uitermate ego-strelend) artikel is, zou het intellectueel oneerlijk zijn als ik geen rechtzetting zou doen: Jan Algoed & mezelf waren natuurlijk niet de enige mensen die Pepsi Max-it mogelijk maakten, wat we ook aan de journalist verteld hebben tijdens het telefonisch interview. Maar gezien de lokale aard van de krant vond die het blijkbaar interessanter om enkel het verhaal van de 2 Gentenaren naar voren te schuiven.

Daarom zou ik graag de credits van de Pepsi Max-it campagne (as far as I know) willen posten:

What's in a name: Pepsi Max-it is an Adobe MAX 2009 finalist

As fervent followers of my twitterings & facebookings might know by now, Pepsi Max-it, the project my colleagues & me poured our blood, sweat & tears into a couple of months ago has been nominated for an award at the Adobe MAX 2009 conference in Los Angeles. More specifically in the Advertising & Branding category.

Myself, along with Jan Algoed – our Adnerd junior – will be jetting across the pond at the end of the week for 4 days of conferencing & networking, hopefully bringing back a shiny new award in the process – although, looking at the competition we’re facing, I’d wager we have the snowball’s chance in Hell to actually win it.

But don’t let that dissuade you in the least! If you haven’t done so already, please vote for us (“Pepsi Max-it by Proximity BBDO”) on this page here:

(Shhht, don’t tell anyone, but you can vote more than once!)

More will definately follow once I get to L.A. Follow my twitter for up-to-the-minute updates.

Pepsi 4MAX shortlisted at Cannes!

Cannes 2008 Shortlist

Woohoo! Last year, some of you might remember that I helped to design and develop the 4MAX website – more specifically the multiplayer connect-4 game, and I just wanted to share that we’ve just been shortlisted, twice, at the Cannes Lions 2008. We’ve been nominated in the Media section, under the Fast Moving Consumer Goods and Best Use of Ambient Media, Large Scale -categories.

Another Proximity BBDO project, Dodge Dare Days has also been nominated, so congratulations to that team as well!

4MAX has won a lot of awards/attention over the last few months, here’s a little recap:

Eurobest 2008

  • Media finalist, Mixed Media
  • Media finalist, Best Use of Special Events
  • Interactive finalist, Interactive Campaigns

Proximity Worldwide 2008 (Milan)

  • Silver for Pepsi 4Max

Best of Activation awards 2008

  • Gold Advertisers Jury, Non-Alcoholic Beverages
  • Gold Press Jury
  • Bronze Creative Jury

Whew, that’s a lot of awards/nominations for one single project! We’ve also won Silver at Best of Activation for KBC Word Rockster, from the advertisers Jury, in the Services category. I designed and developed said site, with the exception of the character designs/animations, which were provided by Eugene and Louise.

For a 22 year old guy who’s only been doing this gig professionally for a little over a year and a half, I’d say I can be quite pleased with myself ;) Right, now back to some serious coding. More on this as it develops.

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